WÖSCH-Spritzer

Agroalimentaire

Weingut Strobl Lorenz

www.wein-strobl.at

WÖSCH-Spritzer

We are a winery, located in the wine region Weinviertel in Austria. And now we also want to produce the famous drink called Spritzer (or Schorle in Germany). It`s half wine and half sparkling water.… Normally the classic Spritzer is made with the variety Grüner Veltliner, but we are famous for our Welschriesling, so we want to produce the drink with 50% sparkling water & 50% Welschriesling. In our dialect we say "wösch" to the variety Welschriesling. Thats why we want to name the product WÖSCH-Spritzer.

Normally younger Generation between 16 to 40 likes to drink spritzer. It`s perfect for travelling, because you can easily take the small bottles (0,33l) with you. But also after Sports (Soccer,… Tennis) everybody likes to trink a spritzer or two. And it`s not that much expensive, so almost everybody is able to buy a Spritzer.

I want a label for our Spritzer-bottle which is about 220mm high, the glass is white. The bottle circumference is about 190mm. So the max size of the label should be 75mm high and 170mm… long. I always want to identify myself with my products. So I want to have some special things on the label. I like to drive with our Puch Maxi (it`s a motorcycle and a picture is in the attachment), especially in our wine region Weinviertel. The Weinviertel is gentle rolling hills wine region. (a picture is in the attachment) I also like to play soccer. Due to that the Spritzer is a cultural drink in Austria, I want to combine this with the cultural wine variety Welschriesling and the cultural motorcycle, the Puch Maxi. But I would also like to approach the sport-generation, and so I would like to have something like a soccer-ball on the label, like on the Carrier from the Puch Maxi. So what should be on the label: - The Puch Maxi: I would like to have my model on the label, if possible. Eventually somebody riding the Puch, please use a helmet, like on the picture in the attachement. - the wine region Weinviertel: maybe with gentle rolling winehills in the back? The picture in the attachment is from our region, so it would be great if it would be simillar on the label. - something also the sport generation can identify with (for example a soccer ball on the carrier of the Puch Maxi). - our wine estate logo (it`s okay if it is just in the background and not to big. Next to the frontview of the label (I want everything on one label) there also must be some legal information including a barcode on it. (about 30 mm at the end of the label should be enough). Regarding the colours you can choose yourself. it`s okay if you use different colours. From de design at all i would prefer a retro look.

I want a label for our Spritzer-bottle which is about 220mm high, the glass is white. The bottle circumference is about 190mm. So the max size of the label should be 75mm high and 170mm long. (a bottle example is in attachment)