Modern, clean sophistication needed for GOLD bullion WEBSITE

Australia Mint Bullion and Coin

Selling gold bullion coins and bars to investors internationally, Australia Mint Bullion and Coin is sophisticated, modern, private, trusted, exclusive and classy.

No

http://www.brizk.com/ - like integration between header and page
http://www.builtbybuffalo.com/ - like the promo box – i.e. the 1.2.3 images and text
http://www.fiell.com/page/our-books - like the clean, modern look and feel
http://www.freshbooks.com/ - like the menus
http://vodafone.com.au/personal/index.htm - like the promo box and the footer menu
http://hunters.co.nz/ - like the clean look and feel, the menus with sub descriptions
http://imagemechanics.com.au/# - clean simple design
http://www.youaremusic.co.uk/ - like the menus and web 2.0 integration
http://www.delugestudios.com/ - like the form style
http://alterimaging.com/ - like the clean look and feel
http://www.axzm.com/portfolio - like the sharing integration
http://www.zendesk.com/ - like the clean look and feel

MAIN PAGE
This page should include the following:
Company logo
Menu
Login box (username/email and password)
Content
Subscribe to newsletter box
Social media links (Twitter, Facebook, LinkedIn, RSS feeds)
Footer/nav menu
Gold/silver prices
Gold/silver charts
Promo box (rotates through chosen content)
News feed (blogs, twitter etc)

PRODUCT PAGE
This page should include the following:
Primary elements as per main page (Company logo, Menu, Login box, Subscribe to newsletter box, Social media links, Footer/nav menu, gold/silve prices)
Product imagery (for now use generic gold bars or coins)
Product specifications/properties e.g. Metal type, Weight, Purity (fineness), Metal content, Size, Producer
View all option
Contact us form

BLOG/NEWS PAGE
Primary elements as per main page (Company logo, Menu, Login box, Subscribe to newsletter box, Social media links, Footer/nav menu, gold/silver prices)
Blog/news positing info (title, tags, type [such as blog, news, opinion], author, content, sources (where applicable)
Share this/like
RSS subscription
Pagination

About the company: Providing a trusted service to people investing in gold and silver bullion (investment grade precious metal), Australia Mint Bullion and Coin is professional, customer focused and honest. The Mint provides expertise, bullion products and bullion storage to discerning, sophisticated investors in Australia and internationally.

Aims: The design of the website will immediately portray a company that is safe, trustworthy, honest, modern and highly professional.

Target demographic: Most investors will fit into the following demographic: Over 40, Male, earning over 100,000 per annum, living in the Australian eastern seaboard. The typical customer will have a significant investment portfolio and be diversifying their risk into precious metals or are concerned by inflation and currency issues internationally and wish to use gold as a “safe haven”.

Design features: Should be clean and fresh and communicate to the browser very quickly that it is a gold/silver website.

Competitors: Perth Mint Bullion (http://www.perthmintbullion.com/Home.aspx), ABC (http://www.abcbullion.com.au/), Bullionmark (http://www.bullionmark.com.au/)