We need a new site homepage that is innovative, modern yet established, attractive and friendly.
Please see the attached document, "NatareStyleGuide.pdf" for instructions on approved colors, typography / fonts, logo usage (logo file also attached, but please remove the word "Corporation" from the logo when using in your designs).
Likes: Modern, innovative, fresh sites. We love this site, use as inspiration but DO NOT create exact replicas:
Here's what we love about it: the brushed metal background, the gorgeous imagery / banner, the navigation (clean, easy, elegant), great use of white space, airiness.
Dislikes: We don't like the footer navigation on the IMG site. Also, do not use any green hues in your designs.
Page Elements Needed on the Design:
Top Navigation, Footer Navigation (essentially, use what is on our current site, http://www.natare.com), some creative suggestions for embedding video, a couple of callouts:
* Why Choose Natare?
* Natare Quick Links
* Request a Quote
* Buy a Pool For: Training, Residential, Commercial; also include a "see
all equipment and systems" link
Other than those requirements, please be creative and have fun. We look forward to seeing your designs.