- 75% male, 25% female
- age group 14-20 or parents
- keywords: hip-hop, rap, break dance, graffiti, streets, huster, hustla, gangster, gangsta
- simplicity - our customers are unexperienced buyers
- prestige, luxury - to sum up our slogan, it's "Affordable luxury."
- make it hustla, gangsta - our customers need to be in buying mood/mode
- promo & products photos are attached so you get the idea.
We need all these exactly how it's described here.
- horizontal menu needs to accomodate 12 items (use text used in attached wireframe)
- we need all box headers (such as shopping cart or recommendations) textual so we can edit them when we need it. Make sure you use font that supports this characters correctly: ě š č ř ž (website is in Czech)
- we want content on white or very light background
- all boxes in sample layout are only placeholders, they don't have to be squared or have different background
- content-to-column ratio needs to be at least 3:1
- all other proportions or spaces are sample, do whatever adjustments you want
- header needs to be remarkable
FEEL FREE TO ASK US ANY QUESTION! :-)