Miller DuPont Group a obtenu son nouveau design en lançant un concours :
Design a modern, elegant website for aspiring music industry leader USA. Please read the brief!
Consultez le concours de Design de page web de Miller DuPont Group…
Le brief créatif
Arts et divertissements
Qui sommes-nous ?
We celebrate the artist and genius inside each of us and help strive for a better tomorrow. Everyone makes a difference and impact. Our vision is to positively impact the lives of 1 Million children through music by 2025 We help children and musicians to grow and play music better to be able to authentically express themselves, their feelings and emotions through music. We also donate to schools and children from impoverished families and communities to be able to help them have a safe haven and place to express their feelings and grow to become successful. Our brand's vision to do the above is by being a market leader in the music instrument and accessories space online. We do this by partnering with schools, online music platforms (such as TakeLessons.com to provide all users with 2 months of free music lessons online) and providing the best quality products possible. Our company values that we live by are: - childlike curiosity: question why and explore everything - open minds and open hearts - be real and truthful - treat others how you want to be treated - celebrate the artist inside each of us - innovate, innovate, innovate - give more than is ever expected of you and you shall receive more that you have ever wanted - care for each other like family We celebrate the artist inside each of us. To begin, we have entered the market in metronomes, which looks very elegant and expensive, reaching for higher profit margins to facilitate our mission to grow. The timeless design has been sophisticated and elegant, but also quite old school. As it's important for Tempi to grow, we would like to redesign our brand to highlight the important and fun part of instrument learning, while keeping some of the elegant and professional branding that has made Tempi become one of the US market leaders in metronomes. The metronome images are listed to illustrate what the brand image is now currently. Our main target market is for children who are learning to play music better, express their emotions and become better in either piano playing, guitar, harp and more. Tempi's main competition is: => https://wittner-gmbh.de (largest competitor. Terrible website but old and timeless design. Very rigid so induced more fear and discipline rather than enjoying music) => https://www.korgusa.com Despite Wittner’s impressive market share, their strategy is outdated and for newcomers, the product seems unappealing. We want to offer something with a fun and flexible approach, showing that learning music is a delightful and not pressuring experience instead of a boring and rigorous training.
Site Web existant
Le brief créatif
Idées de style / thème
We see a website as a pair of clothes for an identity of a brand. We need a pair of wonderful new clothes :) We love Korg's website(korgusa.com) , but we want it much more personal and story-telling and about impact (toms.com). To combine the arts with contribution to the greater good. And it must have a big brand feel to it, but keep the connection and impact to each individual. Big but personal. As it's important for Tempi to grow, we would like to redesign our brand to highlight the important, celebration and fun of music, while keeping a little of the elegant and timeless branding that has made Tempi become one of the US market leaders in metronomes. In other words, it needs to look modern and also stick out! The world is becoming modern and artists are now making music on the computers, music is becoming digital, etc and we want to make sure we are competitive with this approach towards more modern branding and design. This year, we will expand to more products, partnerships and B2B so it's important to build a website with mission, impact and the big brand feel.
Description de la page
Le brief créatif
Feel free to think outside the box, get creative and have fun with this project. It is important to uphold the brand and its reputation and look but also go much deeper, more emotional and personal into the arts, music, creativity, expression, human emotion and what makes music, music. Our brand helps music players become better and let's show that!
Chaque catégorie de design a une gamme de prix flexible pour tous les budgets. La catégorie Design de page web commence à 549 €.
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