Riley Grace is an up and coming singer/songwriter with a rock edge who is about to launch her new album and take the world by storm. Think metallica meets fionna apple meets the twilight movies series. Riley is a strong and powerful singer with a good mix of strength and vulnerability. We have attached an mp3 track so you can get a better idea of the artists genre. The homepage should have a very nice design appeal with a wow factor that matches the tone of the music but also have nice organization to it to display all the media and information we would like.
Our target audience is a young and edgy music lover. The typical fan will be from the ages 15 - 30 year old and will appeal to both men and women. Also a typical fan would be the type of person who is also a fan of the Twilight and Underworld movies series.
Our goal is to create a very visual experience that matches the tone of the music by RileyGrace.com.
We have attached two mockup pages (using balsamiq) of the homepage we want designed, one with a two column layout and another with a three column layout. Either layout will work for us so whichever you prefer we will carefully consider, but please keep to the guidelines of one of the two layouts.
The winning design will have the following elements
- Graphic design elements (background images, icons, headers, etc.) similar to sites like:
-Shouldn't be gothic or halloweeny, but more castles and velvet curtains. The point is to give mystery and sexiness to the artists, not scare them away.
***This is where we would like you to be creative and really use your expertise to make the page stand out. Attached are some photos of the artist along with a sample header banner (you don't have to use these if you don't want)
- Dark color tone overall with good use of accented colors. think deep velvet colors like burgundy, deep green, etc.
-Good use of gradients, textures and glossy affects
-Careful consideration of spacing to make the page light and not feel overwhelming to the user
-Sparing use of FLASH.
The audio player on the homepage uses JW FLV Player but we would like it to really stand out and have a creative theme that works with the rest of the page. Look at http://www.purevolume.com/seabird audio player for an example