We are a start up for a new way to distribute CV/resumes . We are young but have start-up and new media experience. We have a new way to help get cv/resumes seen. The site will allow candidates to give a 3-5 minute video pitch of their career background. So it allows the cv/resume to come to life with the human behind it- i.e. Viewing the ink, more than a paper resume- this is where we came up with ViewInk.
Individual Clients (Candidates that know how to present themselves well, make good first impressions), Business clients that are hiring, recruiting firms looking for an inside glance into the personality behind the resume.
A Business Card that will stand out when thrown into a pile. The business card will not only act as our professional business card for employees, but for candidates, they will be able to have their own business card too with a link to their profile. (in the same way linkedin has a private link to individual profiles that can be emailed to prospective employers)
Feeling has to be Young, Sharp, Professional, Hip but classy at the same time. Will serve as both a corporate brand - so taken seriously by corporate clients but also allows candidates to develop a personal brand around the same hip/tech savy/new media aware feeling. It will be a brand that EVERY person whether actively looking for a job or not, needs to have a video profile available.
Don't have any particular colors in mind, except to feel strong/professional, unique in the marketplace. Surprise me!
Front of the card will just be name and logo.