Nautilus, a Switzerland brand specializing in interior glass balustrades, looked for the best designer who could draw their ideas into a unique image of their brand. Out of more than 50 entries from almost ten designers, AR3Designs delivered the logo which best fits their needs.
The logo represents the golden ratio and a top view of a forced-perspective spiral staircase -- emphasizing the railings. With all the construction lines retained, the icon became an artistic symbol of the natural geometric form.
We had quite a fruitful exchange of thoughts while AR3Designs presented multiple options to help the company (Nautilus) decide easily. Their final choice turned out great! Their ideas seemed visually "stamped on paper."
In the end, Nautilus already knew the logo in their minds. And AR3Designs just encoded it. Thus, AR3Designs received a 5-star review from Nautilus.