What we are looking for
With this project we want a logo design for Aushield and the artwork for three bottles.
We have no specific idea for the logo. We want the logo and bottle design to work really well together which is why we want them both designed at the same time. Be creative, we are looking forward to seeing what you come up with.
(This is for the design of the front of the bottles only)
The three bottles are a 250ml bottle, 125ml Tube and a 35ml tube.
We have five full colour print for the 125ml and 35ml bottles. The 250ml bottle comes with our choice of bottle colour and a sticker on the front. Die lines are attached for all three.
The main aspects of the bottle are:
The bottles have two main colours, the actual bottle and then the lid. The idea that we have at the moment is for the main bottle colour to be a bright, light blue colour and the lid an orange/yellow colour like the sun near sunset. (just an idea and definitely open to other colour ideas)
We need the PMS colours given to us once the design is finished.
Things we want on the bottle
- Everyday (This part of our brand is for our “everyday” range. The text to be friendly/inviting/fun and to follow a colour scheme)
- Very high protection sunscreen
- SPF50+ (must be clearly visible on the bottle)
- Dry Touch (this is one of our unique selling points so would like it to be dominant in some way)
- Dermatologically tested (if you google image search “dermatologically tested” you will see the kind of thing we want for this)
- Our most advanced formulation
Finally we would like some symbols with text to show the sunscreens qualities.
- 4 hours water resistant
- Moisturising lotion (vitamin E)
- Broad spectrum UVA/UVB
- Suitable for sensitive skin
I have attached an image of what we mean by a symbol with text to describe the qualities. This is also just an idea but not strict so you can try and see how it would look as just text in comparison to the symbols.
I am looking forward to seeing what you come up with!