Our brochures are going to be PDF brochures so need to be optimised for emailing. The overall design needs to be "eye catching" but not overdone.
One page in the brochure will be an order / booking form which will be sent via fax by some people, so the background colour will need to be taken into consideration when designing - the darker the colour, the less detail will come through on the fax.
We (Norfolk Corporate Support) are running the seminars and will be having guest presenters during the Business Name seminar. As such, we have provided the logos that relate to each presenter (two).
The colours of the design will need to match our logo (provided) and not that of the guest presenters mentioned above.
There is a large amount of information / text to go in these brochures so space / length will be an issue, but there is room to be creative. Full briefs with the information are attached.
The brochures must be designed in "A4" size, to be printable in Australia. Given that the brochures will be mainly emailed and will not be printed and distributed, they may run over several pages.
We would quite like to see multiple images in the Business Name Seminar brochure depicting people working in various industries and also showing "change" if possible as this is the main point of the seminar / brochure.
Feedback will be provided as much as possible.