Clermont County, Ohio is an eastern suburb of Cincinnati with a population of just over 200,000. We have a diverse and growing business ranging from computer programming (Tata Consultancy Services and Siemens PLM Software) to manufacturing (Huhtamaki USA and Milacron). The county is very diverse in that almost half of it is very developed and suburban in nature, while the other half is rural farmland or undeveloped forested area or parks. A large portion of the community is shaped by hills and ravines as it is river valley topography.
The County government proactively seeks new business investment, and is in the beginning stages of upgrading its image with a new website design. We updated an existing logo in 2013 (images attached) to a contemporary interpretation of an older logo which holds symbolism to the community. The new logo retains the core image of a sun rising over mountains, as "Clermont" means "Clear Mountain" in French and is the origin of the county name by French settlers. The 8 rays of sunlight denote that Clermont was the eighth county to be established in the State of Ohio. Finally, the blue “double c” around the sun and mountains denotes sky on the top and water on the bottom, as Clermont is bordered by the great Ohio River to the south and has many lakes, rivers and streams shaping the landscape.
The PowerPoint template is meant to be for general purpose use, potentially by multiple county departments or agencies. It should use the colors of the attached logo, and possibly some graphic elements as the “swoosh” in the “double c”, rays and portion of the sun, etc. The template should convey professionalism (but not be too conservative), and an overall sense of positive forward momentum and dynamism. It should not be overly busy, so as not to distract from the content being presented, but should have enough design elements present to allow a clear connection to the new logo. It is probably preferred to include the logo with text on a cover slide, and perhaps just the symbol itself on subsequent slides (symbol-only file is attached), but we are open to different ideas. Attached are two examples of utilizing the logo in recent county publications: the Business Investment Guide and the 2014 Report to the Citizens.