State of Wind
I'm working on an upstart kiteboarding store in which I am re-branding existing kites on the market. The theme of the brand 'State of Wind' is "SOW3: yourself, others, and the earth".
This is definitely an existing market but participants range from 18 - 40+. The vast majority of kiteboarders are in the 18-30 range. This is a beach sport and in many ways is like a surfer culture. The sport can be done independently or with others. Many times you will see groups of kiteboarders riding in the same place.
I need a kite design/layout that captures the spirit of the company and the sport. I would like a form of the logo and SOW3 text to be included on the kite.
I can supply a PSD template for ease. It is a basic design that was used with another companies kites.
Be creative! The only other requirement is that there is an area on each tip of the kite that includes the size of the kite (11m, 13m, 17m, etc.).