We are seeking development of a logo and brand identity for GameON, as the product has been provisionally named, which is a greaseless, odorless pain relief cream that also combines regenerative and healing ingredients for overall joint health.
We want an eye catching powerful logo that will relate well to “Weekend Warriors” or avid athletes, those who don’t compete professionally, but seek to stay active, and the primary barrier to doing so and competing effectively, is pain. The marketing campaign for GameON intends to speak to this generation about remaining competitive and staying strong, without being sidelined by aches and pains. The product was developed by a leading Pain Management physician and has been tested among pain management patients with positive results.
Must be powerful and evoke staying active and remaining competitive - Looking for something along the lines of Nike "Just Do It" or Gatorade. Want ACTIVE! Incorporating GO for GameOn would be an appropriate way to go in terms of the Logo
Don't want the product to feel or look similar to current products on the market.