SMUSH STIX is a brand new skin care/ lip balm company that is definitely not your hippy natured brand! We are looking to have an eye catching sexy typographic or graphical logo designed to represent the culture of the company. Similar to Rockstar Energy, our brand will represent an edgier demographic that likes to have a good time, party, and live life to the fullest. We’re looking to sponsor bikini contests, club events, and extreme athletes so will need a logo that not only looks good on a smaller label, 1.75 x 2.25 inches, but also display boxes, t-shirts, event banners,lotion and skincare bottles as well. Our tag line and web address is “smush it on!/ smushiton.com” which can be added to the logo as well. Remember, we are on the other side of the spectrum from the guy with a beard who plays with bees…. We want our customers to “Smush It On!”
What we want in a logo:
1, A typographic or graphical logo. Would be great to do the typographic or graphical logo with "SMUSH". In the United States, "SMUSH" is slang, meaning to apply and rub a product like a lotion or lip balm on to your skin. It can also be used as a slang word to refer to the act of having sex amongst the younger demographic, giving it an edgier and sexier feel because of the underlying double meaning.
2, Can be used and look good on a website, hats, shirts, and print.
3, A non traditional logo with a modern feel. Edgy but clean and crisp.
4, Edgier feel opposed to standard cosmetic logos.
5, A logo that would probably be a better fit for an energy drink more so than a cosmetics product.
6, A logo that represents the culture of the brand.
What we do not want in a logo:
1, Lip Graphics
2, Lip stick/ lip balm graphic
3, Pretty pastel colors
4, Liquid font
5, A Generic cosmetics logo