I am a U.S. Marine who like many, had difficulties sleeping. In a fast paced high stress career like this one, sleeping difficulty is a common problem, a problem that I battled for years. I tried abosulutely everything I could in order to get some sleep. Finally I decided to give herbal supplements a try. Some things worked some things didn't. I have taken the best of what did work and put together a great sleeping formula that is non habit forming and is safe for everyday use.
My target audience will be people who work in high stress careers such as military, police, and fire and might have some difficultly sleeping.
This product will be marketed primarily to people who work in high stress careers (military, police, fire, etc). I was in the Marine Corps and a common saying that we had was "Semper Fidelis" which means always faithful. Because of my background in the Corps and my history of insomnia, I want to call this product "Semper Sleep". I would also like to use the tag line "The All Purpose Sleep-aid" with the first letter of each word in bold and caps spelling out TAPS. "Taps" is a famous musical piece, sounded by the U.S. military nightly to indicate that it is "lights out". those are really the only requirements that I have so feel free to be creative. Overall, I am looking for a simplistic design. As for colors, I've thought about using marine colors (scarlet/gold) or camo colors but I also think that a regular black and white tattoo style would look good. The tattoo style with lots of white space might look kind of cool.
I've uploaded a few files to get some ideas flowing.