This reality TV show is intended to recapture the moment of affirmation a women feels when she is proposed to, and to communicate healthy and foundational marriage principles to the audience, over the backdrop of redoing a marriage proposal in a romantic and surprise way for the woman.
We want the viewers to feel that the program is current and relevant and speaks to them, through its pace, feel, colors, icons and marketing.
The tone is one of fun and surprise, with a thread of suspense about what might be concerning the candidates marriage.
In terms of color, pay respect to the modern sense of design and color that is fashionable at present. Consider new clothing range releases, popular home decoration colors and themes etc.
With regard to icons, only ones that conjure images of romance and mystery.
The attributes we want conveyed are, exotic locations, strong love and affirmation, security in love, fun, new experiences, adventure, journey.
Other reality TV shows related to marriage. e.g "Say yes to the dress" (like this imaging, icons and color application), "Say yes and marry me" (looks weak and low budget), "The Bachelor" (high dollar & clean but not evoking enough romance), "The Bachelorette".