Voici comment Harry2 a commencé son expérience création de logo
Nom de l'entreprise
We are a brand new company, which is registred in Europe, with the ambition to create, produce, sell and market organic (soft)drinks in the market, eg. organic cola in PET bottles in supermarkets and bars.
The Company name is Organic Beverages with quite often an extention:
e.g. Organic Beverages Group; Organic Beverages BV; Organic Beverages Germany; Organic Beverages Ltd; Organic Beverages USA; Organic Beverages Netherlands; Organic Beverages France; Organic Beverages Belgium; Organic Beverages United Kingdom; Organic Beverages Ireland; Organic Beverages GmbH, Organic Beverages China; Organic Beverages India.
The look and feel should be fresh/modern, not dull/organic. Think also in others colors then green (is so obvious).
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Professional environment: Business to Business
Organic Beverages will be on business cards to hand over to professional partners like Wal Mart, Shell, Tesco, KFC, banks, local organic shops, etc.
Logo for usage on businesscards, website, letters, etc. We have created 5 values / brand personality of our main brand:
-An open book (we mean: Nothing to hide; True; Naked; Open; Honest; Pure; Transparent; Natural)
-European Culture (we mean: Tasteful; Cultural; Discerning; Sophisticated; The history of taste; Expertise; Curious)
-Fervent (we mean: Passionate; Intense; Enthusiastic; Quest; Challenging)
-Sparkling (we mean: Refreshing; Bubbly; Inspirational; Engaging; Premium; Enjoyable)
-100% Organic (we mean: Pure; Nature; No shit; No chemicals)
We have created 5P's for our personnel:
-Passionate - We believe that we can only be successful if we have passionate people on board, passionate on their work, passionate with our vision, passionate about their task, passionate about life.
-Professional - We have a team of professionals, everyone in her or his own expertise.
-Pragmatic - We are a modern company where we need to act in a pragmatic way. We’re no cowboys but we’re no over-academic scientists either. We are pragmatic in all the things we do.
- Planet-wise - To feel the energy, it’s important our people have the ambition to make the world a little bit better & more sustainable
-Pleasure - Probably at the end the most important value of our company, our team is pleasure. We want to have a lot of fun together. This creates energy to become successful.