The 5 – W report is essentially a who, what, where, when and why of upcoming events, restaurants, stores, products, venues, books, etc targeted specifically for prominent men in Southern California. In the beginning it will exist solely in the form of one email that goes out to a distribution list at the rate of once a week. Think Daily Candy(www.dailycandy.com), only for men – prominent, men of stature and influence in Southern California. Each week a specific product, place, venue etc will be featured in a simple who, what, where, when format. Here’s a rough idea/outline:
5 W REPORT
Intelligent Information for the Sophisticated Men of Southern California ( Logo)
The Ultimate weekly filter for People, Places & Things.