Logo Needed For Modern/Sleek Beard Care Company

Cosmétique et produits de beauté

1. Talk about the company! How it started and why it did. Beard and oil started as myself couldn’t find beard products and scents that were just right. Consistency and scent are important and with beard and oil, perfected both. Also, most had bad ingredients for your face, so coming up with all organic products was important. 2. Please attach/provide 7-10 images of branding, illustrations, photos that you are inspired by? Find examples HERE 3. Explain what you would like the branding to convey? What emotions or sort of attitude do you want to see evoked when you first look at the branding? The emotions the branding should convey is trusting, confidence and classic 4. If you could describe your brand in three words what would they be? Clean, classy and masculine 5. Branding is an important part of developing a business, in the end, what are some goals you want to achieve from this? Building a reputable brand that can be recognized across all men with facial hair MISSION: What your company does In one sentence, what is your purpose. 1. Mission: Empower men to grow their facial hair out and enjoy it. VALUES: How you do what you do 1. Think of a negative experience you’ve had with a brand or product. Quality ingredients were not used, scents were terrible and branding packaging were low quality 2. What sort of feeling did that experience leave you with that you’d like to avoid? That’s it? I was expecting more. These ingredients were not good for your face or skin. 3. What are the values your brand offers to customers? All natural and quality beard products that help beard itch, soften beard hair and promote healthier beard growth. POSITIONING: What differentiates you from other brands. 1. Elaborate your thoughts on why your core values are important and what they mean to you. What does your brand stand for? Empowering and passionate about all things beard / facial hair For men who want to grow their facial hair out, look good, but also feel good and not deal with itching, breakage or flyaways. A nice clean cut beard 2. Why does your brand matter? Men have and love facial hair, but they hate what comes along with it. Scruffy look, itchy growing phase, dry dandruff in beard. We solve all those problems CUSTOMER 2. What should the brand convey to them? Here to empower your beard and eliminate the negatives of having one. 3. What is the age range in your customers? 20-55 4. What are the top three states where your products are purchased? CA, NY, TX 5. Define your ideal customer Men ages 20-45 make $75,000-$300,000 a year Working in corporate america Urban living Professional, but still like to have fun Casual, but like to dress up and look / feel good Care about overall hygiene and health/wellness TONE Use a celebrity or a car: 1. Become a celebrity. If your brand was a celebrity who would it be? David Beckham 2. Use terms to qualify the tone of the “celebrity” Classy, hip, trendy, females love him 3. What personality traits come with this celebrity? Confident, focused, wealthy, happy, iconic

Open to a badge and or icon with typography. Not open to a literal beard icon, as it's used very common

Chaque catégorie de design a une gamme de prix flexible pour tous les budgets. La catégorie Logo commence à 289 €.