GoGoCMO is a global provider of mobile applications for IPhone and Android.
We are looking for an original, colorful, cutting edge, Web 2.0 type logo.
The logo needs to have a "design element" that works well in the small "App" button format, but also works as a website banner and then scale to accommodate a large trade show banner.
Not a small "request", but we know the right design is out there.
We value the simple over the complex designs, but please use your judgment, we dont want it too simple and abstract looking.
We are open minded on your design approach, so please interpret the design guidelines with broad license.
The target market for GoGoCMO is Chief Marketing Officers (CMO's) and other Marketing Professionals that want to manage "marketing metrics on the go".
This is a B2B audience made up of VP's of Marketing, Directors of Marketing, Creatives, WebSite Managers and of course CMO's.
We want this design to appeal to both male and female audiences in the 25 to 45+ year old age bracket.
The application is an advanced "calculator" and for the marketing profession. These people work in both the quantitative (numbers) and creative realm.
Because these individuals are in the marketing profession and users of the Apple IPhone, we expect them to have a very high appreciation of good design, and we are setting a high bar for ourselves and our corporate identity.
Ideally we are looking for a progressive Web 2.0 look.
If we can summarize in adjectives what we are looking for it would be; Bold, Progressive, Smart, Numbers, Analytics, Fun, Global, Sphere and Mobile.
The product "tagline" is "Marketing Metrics on the Go". Please incorporate into design, but "freestanding" so we can "opt" to use it in the specific medium.
Because the name of the company is called GoGoSphere, we want the GoGoCMO logo theme to be loosely based on a round "sphere" concept.
Want logo to express the notion of global mobility, "sphere" and "on the go".
We of course want complete copyright to the design, so please no embedded clip art.
We like "bright" greens and blues but are open to other colors and color combinations.
This logo must work in the following mediums;
- Website Logo on White Backround
- IPhone App Button (57 pixel x 57 pixel)
- In reverse (black background)
Please see attached design brief for some logo inspiration. We intend to give every designer who participates constructive and plentiful feedback.
Look forward to working with you!