Petro Verde Energy
After several years of research, investment and business development, Petro Verde Energy is finally deploying a number of cutting edge green technologies to unlock and upgrade substantial new heavy oil reserves (initially in Texas and Tatarstan, Russia, but we’re also investigating other opportunities worldwide).
As a result we're in the middle of renaming and re-branding the company. Originally part of CTI Technologies, a cleantech firm out of Carnegie Mellon University, the CTI Resources subsidiary is being set up as an independent company based out of Calgary, Alberta, Canada, but with a mandate to deploy our technologies internationally.
What is interesting about Petro Verde (translated as Green Oil in English) is that we are solving problems of energy self sufficiency at the same time as addressing environmental concerns (as traditional heavy oil technologies like SAGD are viewed as too water, energy and carbon intensive). For a little background on one of the representative technologies we've been investigating (called Thai) and a discussion of its green advantages please see: http://www.petrobank.com/heavy-oil/…i-process/
The new website URL is going to be: http://www.petro-verde.com
Potential investors, industry partners, service companies, foreign governments and State Oil Companies.
Clear simple design that is fresh yet still seems "corporate". In other words we're looking for something that provides an image of being innovative and helpful but still very solid, stable and trustworthy.
We also have a preference for at most one or two colors in the logo. So the designer needs to look for something simple and solid and “corporate”… but which still somehow should ideally be energy and green related (but not too literally so).
So what we need is a bit of a balancing act. On one hand our early partners are companies like BP or Shell so we need something with at least a little bit of gravitas / seriousness. On the other hand we're looking to be a modern disruptive force so something a little bolder is also not necessarily a bad thing.
The logo will be used on letterheads, business cards, websites, etc...
• Logo should ideally still look reasonable / recognizable when photocopied in black and white.
• Needs to be a logo that can be used with or without the name Petro Verde or the Tag Line.
• It's an International site so the logo should not be identifiable with a particular region or country.
• Don't want anything that is too close to logos in the same space (for example: http://www.petrobank.com).