Stella Nova is a local beauty boutique, hair salon and spa that is been in historic Charleston, SC for 27 years. We have a curated group of lines with a focus on hair products, makeup, skincare, local products, and gifts. Our neighborhood is eclectic and lively, lots of local shops and restaurants. Some of the lines we carry include: Davines, Lavanilla, St Tropez, Contents Co, Blue Q, Ilia Beauty, Eminence, Skandinivsk, monoi tiki tahiti, Barrelli Barber and more. Our focus is on sustainable, organic, cruelty free products that are good for our clients and our environment. We are also a member of the Green Circle Salons group that helps us recycle everything used in the salon including hair! Our instragram is stellanovachs and our facebook is https://www.facebook.com/stellanovaspasalon/. Our target audience is young professionals 22-30, wealthier stay at home moms 30-50 , natural eco focused shoppers 22-40, and statement makers. We also have a lot of male clients so our logo needs to be neutral and fresh, not girly !