Btwice.net (pronounced Btwice-dot-net) is a startup internet television company dedicated to creating quality content for minority audiences.
We are fun, but professional.
Think "On-Demand", "Tivo", DVR, podcast, "what I want when I want it" mentality.
We provide content (mainly video, but blogs and pics as well) to urban audiences. We have shows that focus on specific audiences with subjects such as business, finance, music, sports, etc
Our tag is simply:
The target audience is a primarily African-American audience. Online users between 25 - 49. This is audience is usually upper middle class, and mostly college educated. Heavy markets for this type of user are: Atlanta, Miami, New York and Houston, although the majority of our audience comes from the Southeastern United States.
We want a simple yet professional design that let's people know exactly what we do.
Btwice.net is a brand, quality internet based shows are what we provide.
Nothing too "cartoony"
Other than that, just be creative.