Juank avait besoin d'un nouveau design de logo et a lancé un concours sur 99designs.
Un gagnant a été sélectionné de 73 designs proposés par 24 designers freelance.
Gacela Constructora Sustentable
We are a new construction firm that has a different approach to construction when compared with the old and neverchanging firms. We are young, smart and full of energy. We are a versatile company capable of evolving and adapting to the new requierments of the market. One of our most important procuts is an inovative process that purifies waste water at lower costs. Like our name says it, our company has a very well defined enviromental responsability. Inovation is one of our strengths and technology our best ally. Our strongest ideology revolves around the fact that we want to become something great. We not want only to make money but trancend and give soething back to our country (Mexico). We want to make a diference and help our country men have a better quality of life.
Clients wanting to build anything. Although our company is based in using green tecnologies we are not restricted to green constructions only. These clients can be people but more times they are going to be companies and government.
The first part of the logo is the company name "Gacela Constructora Sustentable." 'Gacela' means gazelle in spanish and 'Constructora Sustentable' means a sustainable and green construction firm. The Gacela part is the main part of the name therefor it has to be given more importance. The 'Constructora Sustentble' part shoud be written with a smaller font and maybe, if the designer finds it suitable with a lighter tone.
The other part of the logo is the Gazelle (yes the animal). This is also another must. The gazelle design is pretty open to the designers creativity. You can put a full body gazelle, a running one, fighting gazelle, the horns, the design on the face, the siluete, the profile, a head on gazelle.... I dont know. Fell free to use your imagination. I´m attaching some photos that I found on the web of gazelles that I liked.
Because of the nature of the construction industry it is very important that the gazelle has a serious, and manly apearence because a femenine gazelle does not fit the profile.
Colors are also open.
Words that can help:
Fast
Moddern
Simple
Leadership
Serious
Remeber we want to be seen as a different kind of construction firm but at the same time we want to be taken seriously.
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