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CoMO Growlers & Pints
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Our mission is to provide a one stop shop for customers to relax, sample many different draft craft beers and take home what they like. CoMO Growlers and Pints will have intimate seating to gather with friends, a large selection of styles and brands of craft beer that constantly change, and will provide growlers for customers to take draft beer with them. The interior design is industrial reclaimed wood and metal. Our knowledgeable staff will welcome everyone like a friend and be able to assist customers with questions or beer selection.
Our customers are loyal to craft beer and lend their support to small brewers by choosing to purchase microbrews over mass produced brands. They are willing to pay a premium for craft beers because they believe they are of superior quality and understand the passion and creativity that goes into each batch. They frequently seek out new and different flavors. None of our beers are sold in bottles or cans, so draft is the only way to drink it. Adventurous beer hunters, hipsters, business people stopping by after work, and anyone wishing to sample new beers away from the typical bar scene will seek us out because we will provide the only place to get all of this in one place. We will cater to a more mature audience and provide a retreat for people wanting a draft beer away from the bars and nightclubs where college kids party.
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Bars et boîtes de nuit
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Inspiration de design
This is a unique concept in Missouri that has never been done before. The emphasis is on craft beer and growlers. Sales will be made to locals; however, we will branch out to other markets once the business model has proven successful. The word "CoMO" refers to Columbia, Missouri. Other locations may be called South City Growlers & Pints, Dog Town Growlers & Pints, etc. so the logo should reflect something that is applicable to other locations, not just Columbia. The logo will be used on amber colored growlers, clear pint glasses, T-shirts, business cards, website and advertisements. It should be easily recognizable when people see it. I like vintage, modern vintage and hipster designs but will entertain other styles. I will offer feedback and encourage questions or comments.
I wanted to thank everyone for their time. One thing that needs to be made clear is the word "CoMO" is the location of this particular Growler & Pints location, so I would like you to deemphasize the CoMO and emphasize growlers & pints in your designs. That way I can use the same logo for multiple locations and merely interchange the location designation.
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