We have recently aquired a space (Perth, Western Australia) in an area not known for its culture, coolness or anything that relates...The existing premisis will undertake an extensive facelift and name change to Quadrophenia meaning four different types of schizophrenia, it is also the name of a popular culture film staring "Sting" and it also commonly an album name of the "Who".This ties in alpects of culture we wish to acheive.
The venue will change from the sports bar fit out to a more up market wine bar, music room where patrons will experience a vast array of culture in the forms of art, music, food and wine not yet common within the existing vicinity.
The venue itself has a New York warehouse feel to it with concrete floors, high exposed ceilings and exposed brick walls which we will work alongside a collective group of Graff/street artists and illistrators to assist with the art aspect of the concept.
We hope to be fashion forward in trend setting within the existing industry.
* Local professional market/ through offering an upmarket alternative to local licensed venues
*Local community market/ through offering a great menue/ wine list and experience
*The cool and cultured market/ through our music programing and utilization of art exhibitions
*Logo and stationary ie. bus cards etc
We are looking for designs with edge that reflect what we are about..
If you research the varied meanings and choose to incorperate that is entirely your call and we remain open either way.
You can be can be as creative or as minamilistic as you choose also.
Good luck we look forward to your submissions..
Abbie Gibson and Darren Blowes