We are developing this as I speak, so we can't talk too much about the idea. What we can say is that instantpeeps is a new way of reaching out and connecting with people (Online & app. Geo location). It's going to allow people a lot more freedom with regards to networking for real life situations.
We hope this to be the missing link between the gaps of modern social networks and to revolutionize the way people connect.
Anyone over the age of 16.
Normal, everyday people.
Anyone with a computer, ipad, iphone.
We need to create a brand that stands up to the likes of facebook, twitter, foursquare. It needs to be very 'now' and web 2.0. The colour scheme is up for grabs, we just need something that differentiates us from the the guys above. This logo will ultimately influence the final design of the site, with regard to colour, graphic language etc.
I have attached some reference which contain logos that we like the look of. In amongst them are logos that we did quickly to uses as place holders, these could be used as thought starters too, although this is up to you.
Instantpeeps is about:
Connecting with anyone, in your vicinity, or on the other side of the world.
Helping society communicate.
The brand feel needs to be:
Files we'd need are:
Web: RGB jpeg and or layered psd. Also vector artwork.