"Mondly" is a new brand set to be the # 1 language learning app on iOS. The brand icon will follow iOS 7 design rules.
It will be used on a series of more than 15 language learning apps that allow learning of most popular languages (english, french, spanish, german, italian, portuguese, arabic, hebrew, greek and more).
The app combines game elements (experience points, achievements, badges) with very beautiful graphics and pictures, native voices, voice recording and Facebook integration (share achievements), making learning easy, fun and social.
Target audience is people who are looking in the app-store searching to learn foreign languages in a fun and easy way. But the icon must also to convey great quality and a deep learning experience for advanced users.